The Tourbit project and its consortium partners had dedicated themselves to advancing the digitalization of European tourism SMEs, putting in an enormous effort to create all-round education and learning resources package, comprising:
- The Digital Toolbox: A pivotal resource, instrumental in equipping SMEs with cutting-edge digital tools to enhance their operations. The Digital Toolbox offers a range of applications and solutions tailored to the unique needs of tourism businesses, enabling them to streamline their operations, improve customer engagement, and stay competitive in a rapidly evolving market.
- The Tourism 4.0 Industry Roadmap: Packed with insights and resources to help tourism businesses of all sizes navigate the digital revolution, this roadmap is a travel guide to digital transformation, comprising insights into the digital maturity of over 400 European tourism SMEs assessed through the Digital Readiness Index (DRI), the SWOT analysis and recommendations based on the DRI assessment results, and other actionable insights.
- The Tourbit Startup Book: This is a comprehensive database that includes innovative startups identified throughout the Tourbit project activities. It's the perfect tool to find tailored digital solutions, including innovations in artificial intelligence, blockchain, gamification, sustainability, virtual reality, everything formatted into two viewing formats (grid view and gallery view, where each startup has a descriptive card).
- The Tour Tech Podcast series: As it unfolds, the ‘Tour Tech: Your Five Weekly Takeaways to Tourism Success’ podcast series listeners get to hear firsthand accounts from entrepreneurs and industry experts, showcasing how technology is shaping the future of tourism, delving deep into the personal journeys of entrepreneurs who have built successful companies. We would especially like to highlight Episode 8 in which Urša Fürst of Camping Menina, together with travel tech entrepreneur Klemen Furlan, CEO of GoGiro and HopGuides, have a discussion on how digital product(s) present a unique opportunity to truly expand the experience proposition for guests with connected technologies, micro mobility solutions and AI.
This multifaceted Tourbit learning resources package really puts wind in sails of digital transformation of the tourism sector in Europe, ensuring that SMEs are well-equipped to navigate the challenges and opportunities of the digital age, and we are proud to have been a part of it.
