Slovenia used the presidency of the EU Council to establish the Slovenian Digital Center with a focus on technologies for people. It is a space, where the companies are able to present innovative and technologically advanced solutions, products or services.
Under the auspices of the Presidency, the Tourism Week will take place at the end of August at the Digital Center, with as many as three conferences, namely:
- Tuesday, August 24, 2021, In the Footsteps of Innovation of Tourism 4.0,
- Wednesday, August 25, 2021, Hearty use of technologies in the hospitality professions,
- Thursday, August 26, 2021, Sustainable Tourism and Technologies of the Future.
In preparing the content, we joined forces with many key stakeholders in the field of tourism, technological and non-technological partners, etc. Arctur d.o.o., CPOEF - SRIPT, Technology Park Ljubljana, Faculty of Tourism - Turistica, Faculty of Tourism Brežice, Hotels Bernardin, Rajzefiber.
The company Arctur d.o.o., which is the initiator and main partner of Tourism 4.0, is organising the conference In the Footsteps of Innovation of Tourism 4.0, which will take place on Tuesday, August 24, 2021. The activities will be interactive, with an emphasis on useful examples in practice. This is precisely the primary goal of technological products and solutions of Tourism 4.0 to have a positive impact on the quality of life of local residents.
The first activity of the day will be dedicated to a brief outline of Tourism 4.0 products, followed by a selection of tourist destinations that have digitised their cultural heritage with the help of innovative tools in the past year and enriched the tourist offer with them. You will also be able to try some of them (eg. VR glasses) on your own in a special presentation space in the Digital Center. The final part of the morning work will end with a round table where we will, together with many guests from tourism and tourism-related industries, think about the future of tourism, plans for its recovery, as we want to start a different tourism that is truly based on sustainable and green models, about the use of innovative products that are the result of Slovenian knowledge, the implementation of excellent practices from abroad and the importance of networking. We also want the active participation of conference participants at the round table, as we all feel and live tourism. In the afternoon, we will start with the field of collective brands, which are crucial for recognition and growth and ensuring the quality of the tourist offer.
Follow the key information about the Tourism Week on the DIH website & Tourism 4.0.
Events as part of Tourism Week are free for visitors. It is necessary to register for an individual conference at the following link: https://eu2021.dihslovenia.si/en/events/on-the-track-of-tourism-4-0-innovations/.